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arXiv AI · 2026/7/29 04:00:00
GrocLM: Grocery Category Recommendation in E-Commerce with Large Language Models
AI 中文解读
杂货电商也能用上大语言模型了!最新研究推出GrocLM,专为在线杂货购物场景打造的推荐系统,能精准捕捉用户的周期性购买习惯,比如每周买牛奶、每月补调味料。简单说,传统推荐方法要么管得细到单品,要么考虑不周全,而GrocLM从“品类”入手,用两步训练法把用户的回购规律直接“记在脑子里”,不再每次都临时推理,效率更高。它还设计了智能约束机制,确保推荐结果不跑偏,都在预设的品类范围内。在真实电商的补货功能测试中,GrocLM让用户购物车添加率提升了7.5%。这项技术对你我的直接影响是:以后在线上超市买菜,系统会像熟悉你的老店员一样,在你打开App时主动提醒“上次买的酸奶快喝完了,要不要再来一箱?”推荐变得更聪明、更贴心,省去反复搜索的麻烦。同时,商家也能更高效地管理库存,减少缺货或积压,最终让用户享受到更顺畅的购物体验。
arXiv:2607.24764v1 Announce Type: new
Abstract: The rapid growth of online grocery shopping requires recommendation systems that capture cyclical purchasing behavior and diverse user intents. Traditional item-level methods face scalability and accuracy challenges, motivating category-level recommendation as a more structured and practical alternative. We present GROCLM, a fine-tuned language model for grocery category recommendation in a real-world production environment. GROCLM employs a two-stage LoRA-based training strategy to encode cyclical purchasing patterns directly into model parameters, enabling more effective utilization of rebuying signals compared to prompt-based conditioning. To ensure valid and controllable outputs, we further introduce a trie-based constrained decoding mechanism over a predefined category space. Experiments on both proprietary production data and a public benchmark demonstrate that GROCLM consistently outperforms strong baselines. In a live production restocking task, GROCLM achieves a 7.5% relative improvement in cart-adds per impression, while maintaining efficient inference by generating all categories jointly. These results highlight the effectiveness and practicality of integrating large language models into structured recommendation systems.
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